Fishbowl Inventory

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Fishbowl Inventory
Founded2001; 21 years ago (2001)
HeadquartersOrem, Utah, United States
Key people
  • John David King
  • Dusty Miller
ProductsInventory Management Software
Number of employees
150 (January 2018)

Fishbowl (formerly ExpressTech Holdings) is an Orem, Utah-based software company that develops and publishes inventory management software and related software.[1]


Fishbowl was formed in 2001 by Chuck and Beverly Hale, two business owners in Salt Lake City. The pair invested $3 million into the software company and went through several CEOs in rapid succession.[2][3]

In 2015, Fishbowl was named to a list of companies for employee financial security. Fishbowl has also earned a number of business awards for its revenue growth from organizations such as Inc. 5000, Deloitte, MountainWest Capital, and Global Red Herring.[4][5][6][7]


The company's flagship product, formerly called Fishbowl Inventory, is inventory management software that integrates with QuickBooks. It separated into three products, Fishbowl Manufacturing, Fishbowl Warehouse, and Boxstorm, which is a SaaS solution.[8][9] As of 2009, Fishbowl has been the top-selling manufacturing and warehouse management product for QuickBooks since 2003.[10]

In addition, Fishbowl Manufacturing, Fishbowl Warehouse, and Boxstorm claim to integrate with QuickBooks Online and other technology.[11]

Boxstorm is a cloud-based inventory management solution and app created in 2017 by Fishbowl.[12] Boxstorm is intended for small businesses.[13]

The free version of Boxstorm is called Boxstorm Forever Free. Fishbowl claims it is the first no-cost online inventory management solution to integrate with QuickBooks Online.[14] It can be used to scan barcodes, add inventory, perform cycle counts, assign units of measure, and create locations to store inventory.[15]

There are three paid versions of Boxstorm that include other features, such as sales orders, purchase orders, vendors, taxes, stock alerts, and user permissions.[16]


  1. "Fishbowl Named Sixth-Fastest Growing Company in Utah" (PDF). "Utah Business Magazine". September 2008.
  2. "Fastest-Growing Companies". "Utah Valley BusinessQ". Spring 2008. Archived from the original on May 18, 2011.
  3. Gordon, Dick (October 3, 2012). "Fishbowl Inventory". "The Story". Archived from the original on October 7, 2012.
  4. "Fishbowl Inventory". "Inc. 5000". Retrieved November 6, 2015.
  5. "Deloitte's 2014 Technology Fast 500" (PDF). "Deloitte Development LLC". Retrieved November 6, 2015.
  6. "Year 2 for Radiate Media as Utah's Fastest Growing Company for 2013 by MountainWest Capital Network". "MountainWest Capital Network". October 22, 2013.
  7. "Deloitte's 2014 Technology Fast 500". "Deloitte Development LLC". Retrieved November 6, 2015.
  8. "Fishbowl Adds Manufacturing to Inventory System". "WebCPA". October 19, 2009.
  9. Brousell, David (April 3, 2010). "Easing Mobility in Warehouse Management". "Managing Automation". Archived from the original on July 28, 2012.
  10. Gaskin, James (March 4, 2009). "Extending QuickBooks with Fishbowl Inventory". "IT World".
  11. "Integrations". "Fishbowl". Retrieved November 6, 2015.
  12. Murphy, William (February 2, 2018). "QBO App First Look: Boxstorm by Fishbowl". "Insightful Accountant".
  13. "Fishbowl Talks: What Businesses Risk Without Inventory Tech". "". June 22, 2018. Retrieved September 26, 2018.
  14. "Boxstorm". "Capterra". Retrieved September 26, 2018.
  15. Arrowsmith, Ranica (July 6, 2018). "Product news: Fishbowl offers free inventory management software for QBO". "Accounting Today". Retrieved September 26, 2018.
  16. Guta, Michael (June 22, 2018). "Boxstorm Forever Free Offers an Online Inventory Management System for Small Businesses". "Small Business Trends". Retrieved September 26, 2018.